Summer School - Researchitaly

ADVANCED INNOVATION
METHODS
The Department of Energy, Systems, Territory, and Construction Engineering of the University
of Pisa is pleased to announce the launch of the Summer School in Advanced Innovation
Methods, which will run from May 30th to June 11th 2016.
Objectives
The goal of the school is to increase the ability of new entrepreneurs to transform ideas into
viable, sustainable and scalable businesses, building up resilience with respect to market
turbulence. This implies building up robust business foundations, based on a thorough
understanding of strengths and weaknesses. In this perspective some of the old-fashioned
concepts and dilemmas (or myths) surrounding the creation of innovative startups (such as
venture capital yes/no, business angels yes/no etc.) will be shown to lack consistency. The
school teaches advanced engineering methods for the design and industrial development of
products, for which the prototype phase can be accelerated.
Target
The target population is comprised of undergraduate students, graduate students, PhDs and
post-docs, as well as industrial researchers and entrepreneurs, wishing to develop an
innovative product in an existing or new company. The target is defined in terms of hardscience, or manufacturing based innovations, i.e. those new products which require some
physical testing (with exclusion of Apps or similar kinds of innovative services).
Programme
The school, which provides for the recognition of 6 ECTS, is articulated in open lectures and
teamwork.
Tutors will assist the students during all the activities.
The opening event will take place on May 30th at the Leonardo da Vinci Museum in Vinci,
in the heart of Tuscany, to celebrate the main source of innovation: the brain!
Speakers:
• Andrea Bonaccorsi, Full Professor University of Pisa, Italy
• Silvestro Micera, Sant'Anna School Pisa, Italy, Ecole Polytechnique Lausanne, Switzerland
• Pasquale Fedele, Founder and CEO - Braincontrol, Italy
Lectures/Workshops
Venue: Polo Porta Nuova School of Engineering, Via Bruno Fedi, 1, 56122, Pisa, Italy
• Problem statement and idea understanding (Gualtiero Fantoni, University of Pisa, Italy) – 30
May - 14.00-18.00
• Pretotyping: Pretotype it! (Leonardo Zangrando - Pretotype it!, USA-Italy) – 1 June - 9.0013.00
• Design of connected devices (Daniele Mazzei – Zerynth.com, Italy) – 1 June - 14.00-18.00
• Pains and Gains, Value Proposition & Business Modeling (Gabriele Montelisciani, Leonello
Trivelli, University of Pisa, Italy) – 3 June - 9.00-18.00
• 3D Printing (Carmelo De Maria - Fablab Pisa, Italy) – 4 June 9.00-13.00
• Implementation strategies, Global Thinking, Business Planning (Ray Garcia -Buoyant Capital,
USA) – 6 June - 9.00-18.00
• Strategic Marketing (Fabio Ancarani – Bologna Business School, Italy) – 8 June - 9.00-13.00
• The Dallara Case Study (Andrea Pontremoli – Dallara Automobili Spa, Italy) – 8 June 14.00-16.00
• Technology Foresight (Karlheinz Steinmuller - Z-Punkt,Germany) – 9 June – 9.00-13.00
• Technology Intelligence (Riccardo Apreda - Erre Quadro Srl, Italy) – 9 June – 14.00-16.00
• B2B Sales (Eleni Chioutakou - Fabio Perini Spa, Italy) – 10 June – 9.00-11.00
• Branding and Communication (Pier Bardoni - things.is) – 10 June – 11.00-18.00
Final Pitch, 11 June – 9.00-13.00
Course directors
• Prof. Andrea Bonaccorsi | DESTeC | University of Pisa
• Prof. Gualtiero Fantoni | DICI | University of Pisa
Fees
The cost is € 600,00 covering meals during the course and teaching materials.
Application
The application form must be filled out in all its parts and sent by
[email protected] together with a CV and an ID Document.
Application deadline is April 30th.
e-mail
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Contacts and Info
For any further information:
visit our website https://www.unipi.it/index.php/engineering/item/7458
or email to [email protected]
Download syllabus
The Summer School has been organized with the support of Fondazione Giacomo Brodolini and
Museo Leonardiano.