fall winter 2011-2012
Transcript
fall winter 2011-2012
FALL WINTER 2011-2012 COLLECTION 2012 1918 saw the founding of Cristobal Balenciaga’s first haute couture house in San Sébastian, Spain. In 1937, 10, Avenue George V became the Parisian home of Cristobal Balenciaga’s creative influence. Balenciaga’s Paris flagship store is still located at this address. Balenciaga was hailed as ‘The Couturier of Couturiers’ and ‘The Master of us all’ by Christian Dior. In 1968, Balenciaga closed his couture house. In 1995, Nicolas Ghesquière was hired by the House. In 2001, Gucci Group, in partnership with Nicolas Ghesquière as creative director, acquired the House of Balenciaga, now well on its way to recreating the influence and respect that the house commanded in its former heyday. In 2004, a new collection called « Balenciaga.Edition » was launched. Today, the House of Balenciaga creates women’s and men’s ready-to-wear, shoes and accessories, which are sold worldwide. The new BALENCIAGA eyewear collection reflects the contemporaneous spirit of the brand. The new sun and optical styles stand out because of their provocative personality, their remarkable manufacturing and important volumes. Nicolas Ghesquière, together with his Safilo creative team, has created new models with original and assertive shapes expressing a highly distinctive style. The new sunglasses opt for vintage shapes, reinterpreted in a modern way with clear proportion and audacious coloration, perfectly in line with the subtle stylistc codes of the Maison. Mod. BAL 0125/S (Edition) – These “Edition” sunglasses are straight out of the Maison’s historical archives and reveal harmoniously sculpted volumes. The vintage inspiration is apparent in the substantial polished frame, emphasised by the temples with softly shaped faceting and a metal core that is visible through the transparent surface. The brand-new retro monogram is presented in metal and is positioned on the temples against chic colours of smoke grey, opalescent burgundy, crystal and green. The new optical frames are characterized by their refined design, the prominent volumes and refined colours. Dicreet elegance, timeless charm and personality are the key features of the new collection. COLLECTION 2012 1918 saw the founding of Cristobal Balenciaga’s first haute couture house in San Sébastian, Spain. In 1937, 10, Avenue George V became the Parisian home of Cristobal Balenciaga’s creative influence. Balenciaga’s Paris flagship store is still located at this address. Balenciaga was hailed as ‘The Couturier of Couturiers’ and ‘The Master of us all’ by Christian Dior. In 1968, Balenciaga closed his couture house. In 1995, Nicolas Ghesquière was hired by the House. In 2001, Gucci Group, in partnership with Nicolas Ghesquière as creative director, acquired the House of Balenciaga, now well on its way to recreating the influence and respect that the house commanded in its former heyday. In 2004, a new collection called « Balenciaga.Edition » was launched. Today, the House of Balenciaga creates women’s and men’s ready-to-wear, shoes and accessories, which are sold worldwide. The new BALENCIAGA eyewear collection reflects the contemporaneous spirit of the brand. The new sun and optical styles stand out because of their provocative personality, their remarkable manufacturing and important volumes. Nicolas Ghesquière, together with his Safilo creative team, has created new models with original and assertive shapes expressing a highly distinctive style. The new sunglasses opt for vintage shapes, reinterpreted in a modern way with clear proportion and audacious coloration, perfectly in line with the subtle stylistc codes of the Maison. Mod. BAL 0125/S (Edition) – These “Edition” sunglasses are straight out of the Maison’s historical archives and reveal harmoniously sculpted volumes. The vintage inspiration is apparent in the substantial polished frame, emphasised by the temples with softly shaped faceting and a metal core that is visible through the transparent surface. The brand-new retro monogram is presented in metal and is positioned on the temples against chic colours of smoke grey, opalescent burgundy, crystal and green. The new optical frames are characterized by their refined design, the prominent volumes and refined colours. Dicreet elegance, timeless charm and personality are the key features of the new collection. COLLECTION 2012 1918 marqua la naissance de la première Maison de haute couture de Cristobal Balenciaga à Saint-Sébastien, en Espagne. En 1937, le nº 10 de l’Avenue George V devint le berceau parisien de son influence créatrice. La boutique phare de Balenciaga à Paris est toujours à la même adresse. Balenciaga a été encensé comme le ‘Couturier des Couturiers’ et ‘Notre maître à tous’ par Christian Dior. En 1968, Balenciaga ferme sa maison de couture. En 1995, Nicolas Ghesquière rejoint la Maison. En 2001, le groupe Gucci, en partenariat avec Nicolas Ghesquière, nommé directeur de création de la griffe, acquiert la Maison Balenciaga, qui tendait déjà à recréer l’empreinte de la maison et le respect qu’elle suscitait à son apogée. En 2004 sort une nouvelle collection, « Balenciaga.Edition ». Aujourd’hui, la Maison BALENCIAGA se consacre au prêt-à-porter, aux chaussures et aux accessoires pour hommes et femmes, vendus dans le monde entier. La nouvelle collection de lunettes Balenciaga reflète l’esprit contemporain de la marque dans ses nouveaux modèles de soleil et de vue qui s’imposent par leur personnalité audacieuse, de remarquables façonnages et des volumes structurés. Avec l’équipe des créateurs Safilo, Nicolas Ghesquière a conçu de nouveaux modèles aux lignes inédites et franches, pour un style distinctif. Les nouvelles lunettes de soleil optent pour des formes d’inspiration vintage, réinterprétées sous un jour contemporain aux proportions bien définies et aux nuances audacieuses, parfaitement conformes au raffinement des codes esthétiques de cette grande Maison. COLLEZIONE 2012 Mod. BAL 0125/S (Edition) – Issu des archives de la Maison, le modèle « Edition » propose des volumes sculptés et harmonieux. L’inspiration vintage se traduit par des profils surdimensionnés et polis, mis en relief par de légères facettes sur les branches, et par la structure en métal visible en transparence. Le nouveau monogramme en métal, à l’aspect rétro, se détache sur les colorations sophistiquées telles que gris fumé, bordeaux opale, cristal et vert. Les nouvelles montures optiques se caractérisent par leur design recherché, leurs volumes accentués et leurs coloris raffinés. Elégance discrète, charme intemporel et personnalité sont les les traits distinctifs de la collection. Il 1918 segna la nascita della prima Casa di haute couture di Cristobal Balenciaga a San Sebastien, in Spagna. Nel 1937, il numero 10 di Avenue George V diviene la casa parigina dell’influenza creativa di Cristobal. La boutique faro e riferimento di Balenciaga a Parigi è ancora oggi collocata nello stesso indirizzo. Definito da Christian Dior il ‘Couturier des Couturiers’ e ‘il primo maestro per tutti’. Nel 1968, Balenciaga chiude la sua casa di moda. Nel 1995, Nicolas Ghesquière entra a far parte della Maison. Nel 2001, il gruppo Gucci insieme a Nicolas Ghesquière, nominato Direttore Creativo del marchio, acquisisce la casa Balenciaga già ben indirizzata nell’influenza e nel rispetto dei primi anni della Maison. Nel 2004 nasce una nuova collezione, « Balenciaga.Edition ». Oggi Balenciaga crea prêt-à-porter, calzature ed accessori uomo donna venduti in tutto il mondo. La nuova collezione occhiali Balenciaga riflette lo spirito contemporaneo della marca. I nuovi modelli sole e vista si caratterizzano per una personalità audace, un’attenta lavorazione e volumi importanti. Insieme alla squadra Safilo, Nicolas Ghesquière ha creato nuove proposte dalle forme originali che si impongono grazie a tratti chiari e distintivi. I nuovi modelli sole prediligono sagome di ispirazione vintage e vengono reinterpretati in uno stile contemporaneo grazie a proporzioni definite e colorazioni audaci, il tutto perfettamente in linea con i codici stilistici della storica Maison. Mod. BAL 0125/S (Edition) – Proviene dagli archivi della maison, questo modello “Edition” che presenta volumi armoniosamente scolpiti. L’ispirazione vintage si declina con profili importanti e levigati, enfatizzati sulle aste con sfaccettature morbide e con l’anima in metallo visibile in trasparenza. Il nuovo monogramma in metallo, di gusto rétro, compare sulle aste, sulle colorazioni chic del grigio fumo, del bordeaux opalino, del cristallo e del verde. I nuovi modelli da vista sono caratterizzati dal loro design raffinato, importanti volumi e colorazioni forti. Eleganza discreta, fascino senza tempo e personalità sono i tratti distintivi della nuova collezione. BOUTIQUE PARIS GEORGE V BOUTIQUE HOMME PARIS VARENNE BOUTIQUE SHANGHAI BOUTIQUE LONDRES FALL WINTER 2011/2012 SUNGLASSES COLLECTION BAL 0132/S 03N/HA 55 02P/BB 02Q/97 03D/S6 08A/E5 15 6 08Q/Z4 140 CASE AL BAL 0131/S 084/JJ BAL 0130/S 07K/A6 57 13 6 130 CASE AL 54 flex H9B/EJ 07K/A6 089/S8 19 6 130 CASE AL flex H9B/EJ 07V/JJ 07Y/72 BAL 0129/S 01X/8F 58 01P/9C 01Q/JD 01R/1M 01T/P7 17 6 021/A6 135 CASE AL BAL 0127/S 062/BB 59 05U/IF 05V/FM 357/JD 807/9C 16 6 9UJ/HA 135 CASE AL BAL 0126/S DDB/97 61 I6X/HA KJ1/9C OUN/S6 010/Z4 16 6 1VF/BB 130 CASE AL BAL 0124/S XR8/BZ 71 ITH/EJ LFM/72 54P/A6 7Q1/E5 7 6 807/85 120 CASE CM BAL 0128/S O8A/5M BAL 0123/S 03P/02 55 WVV/S8 02M/97 04Q/Z4 22 6 807/9C 135 CASE AL 57 04E/PT 04M/N0 057/J6 19 6 135 CASE AL BAL 0111/S 086/CC BAL 0116/S ITH/VM 51 19 4 140 CASE AM 48 086/VG 18 6 140 CASE AM flex flex 807/BN BAL 0107/S 90O/HA BAL 0106/S 90B/FE 60 90P/D8 91H/CC 911/ED 10 6 135 CASE AL 53 1O6/56 90I/ED 90N/K8 21 6 135 CASE AL BAL 0102/S 807/JJ BAL 0105/S 05L/9A 55 KBB/BN M23/N0 4PY/5V 16 6 135 58 CASE AL ITH/CC UID/0D 05L/02 18 6 130 CASE AL BAL 0098/S UI3/0D BAL 0101/S 05L/02 59 ITH/CC SSJ/IF 807/JJ 14 8 130 56 CASE AL UI2/3X UI5/PT UZU/IF 14 6 140 CASE AL BAL 0097/S UI2/DZ BAL 0095/S SSJ/IF 60 UI5/PT UZT/CC UZU/IF 17 6 125 CASE AL 57 ITH/CC 0K1/0D 807/N6 16 6 135 CASE AL BAL 0094/S ITH/CC BAL 0081/S 7Q1/02 51 PJP/JJ 086/X7 807/BN 21 6 140 CASE AL 58 ITC/0D 086/CC 807/JJ 14 6 135 CASE AL BAL 0066/S G0K/JJ 60 G0I/02 QFP/LF 17 6 130 CASE AL BOUTIQUE AVENUE GEORGE V PARIS, 1959 ´ INVITATION PRESENTATION DE COLLECTION. PARIS, 1950 BAL 0125/S MX8/N0 BAL 0104/S 1O9/KC 53 BB9/BN LGC/BN 900/E4 20 6 130 CASE EL 60 OVF/LF 1O6/LF 1O7/56 15 6 135 CASE EL BAL 0080/S 02O/IC BAL 0003/N/S HEX/LF 60 BG4/OH IT9/U3 02V/JJ 14 6 130 CASE EL 60 HEW/LF OFV/U3 900/LF 19 8 125 CASE EL FALL WINTER 2011/2012 OPTICAL COLLECTION BAL 0121 VB4 BAL 0120 V9Y 54 17 135 CASE AS 48 18 140 CASE AM flex VAX VBH VB0 VA0 VA7 V9Z BAL 0119 PPX 48 50 21 21 140 140 CASE AM flex ITH LFM LGC 05L 900 BAL 0118 XQE BAL 0117 WLG 49 18 140 CASE AM 50 flex XPY XPZ XQA XQC ITH WLH 05L 18 135 CASE AM BAL 0115 V9T BAL 0114 V9E 50 21 140 CASE AM 49 flex ITH V9S V9U V9D V9I V9K 18 140 CASE AM BAL 0113 4PY BAL 0112 901 52 16 135 CASE AS 47 KBB M23 QP8 19 140 CASE AM flex flex RKL 086 807 BAL 0111 RKL BAL 0110 8S3 48 18 140 CASE AM 52 flex DOQ 086 807 18 140 CASE AS flex 8O7 8O8 8O9 BAL 0109 8O3 BAL 0108 8O0 51 18 140 CASE AS 52 8O4 8O5 8O6 15 140 CASE AS flex flex UYL 8I8 8I9 BAL 0093 FNB BAL 0091 ANS 45 C5E QQS 22 140 UB0 CASE AS 51 ANT UER UE0 15 140 CASE AS BAL 0090 UET BAL 0089 UHN 53 16 140 CASE AS 51 19 140 CASE AS flex D0Q UFP UG0 UH0 UI0 VDD BAL 0087 UI2 BAL 0088 VDD 50 14 140 47 CASE AS flex UHN UH0 UI1 UI3 UI4 UI5 20 140 CASE AS BAL 0086 UI4 BAL 0077 IT9 47 18 140 53 CASE AS 15 135 CASE AM flex UIS UIX UI2 BG4 02O 02V BAL 0074 ITH BAL 0053 D0E 51 15 135 CASE AS 51 flex ITP ITQ 5FC D0D 807 18 140 CASE AS BAL 0040 ASV 53 A0C LKS VFS 16 135 CASE AS VFT 84J BAL 0019 7Q1 54 16 135 CASE AS flex 7Q2 807 POINT OF SALE P O I N T O F SA L E Logo plaque 856501 354x86 mm 3pcs Display 856503 500x132x264 mm P O I NT O F SALE 1pcs Display 856502 154x132x242 mm 4pcs Tray 856504 418x374x20 mm P O I N T O F SA L E PA C K A G I N G EL AL Mirror 856535 250x367x86 mm 6pcs Display 856524 321x470 mm AM AS GL VM G U I DE LI N ES Always make sure the Visual Box is well positioned and visible. Always put the appropriate image in the AD session. Never hang glasses over it. Contrôler que le visual box soit bien placé et visible. Mettre à jour régulièrement l’image de la campagne. Ne jamais poser les montures au dessus. Always make sure the Logo Plaque is well positioned and visible. Never hang glasses over it. Contrôler que la logo plaque soit bien placée et visible. Ne jamais poser les montures dessus. Assicurarsi che la logo plaque sia ben posizionata e visibile. Non posizionarvi mai sopra gli occhiali . Assicurarsi che il visual box sia ben posizionato e visibile. Aggiornare sempre l’immagine di campagna. Non posizionarvi mai sopra gli occhiali. VM G U I DE LI N ES Always make sure the glasses are aligned and centered on the shelf. Never hang glasses over it. The logo must always be visible. Always make sure the glasses are aligned and centered on the tray. Never hang glasses on the sides of the tray. Never put objects that may obstacle the view of the glasses. The logo must always be visible. Contrôler que les montures soient toujours alignées et centrées sur la partie horizontale. Ne pas poser les montures sur la partie verticale. Le logo doit toujours être visible. Contrôler que les montures soient toujours alignées et centrées sur le plateau. Ne pas poser les montures sur les côtés du plateau. Ne pas poser d’objets limitant la bonne visibilité du produit. Le logo doit toujours être visible. Assicurarsi che gli occhiali siano sempre allineati e centrati sulla base. Non posizionare gli occhiali sulla schiena. Il logo deve essere sempre visibile. Assicurarsi che gli occhiali siano sempre allineati e centrati sul vassoio. Non posizionare gli occhiali ai lati del vassoio. Non inserire oggetti che possano rendere difficile la visibilità del prodotto. Il logo deve essere sempre visibile. Always make sure the glasses are aligned and centered on the shelf. Never hang glasses over it. The logo must always be visible. Contrôler que les montures soient toujours alignées et centrées sur la partie horizontale. Ne pas poser les montures sur la partie verticale. Le logo doit toujours être visible. Assicurarsi che gli occhiali siano sempre allineati e centrati sulla base. Non posizionare gli occhiali sulla schiena. Il logo deve essere sempre visibile. VM G U I DE LI N ES Never hang glasses as any part of the mirror’s structure. Ne jamais placer les montures sur la structure du display. Non posizionare mai gli occhiali su nessuna parte della struttura del display. Always make sure the glasses are aligned and centered on the shelves. Never hang sunglasses over it. The logo must always be visible. Contrôler que les montures soient toujours alignées et centrées sur la partie horizontale. Ne pas poser les montures sur la partie verticale. Le logo doit toujours être visible. Assicurarsi che gli occhiali siano sempre allineati e centrati sulla base. Non posizionare gli occhiali sulla schiena. Il logo deve essere sempre visibile. Sàfilo S.p.A. - Settima Strada 15 - 35129 Padova - Tel. 049 6985111 - Telefax 049 6985524 - Fax Linea Verde 800 018091 www.safilo.com - catalogo elettronico: www.safilonet.safilo.it - e-mail: [email protected]