Cerved Official Document
Transcript
Cerved Official Document
COMPETITORS ITALY LIGHTING May 2014 INTRODUCTION TO METHODOLOGY Databank's methodology for Competitors reports begins with a careful screening to identify the main organisations that are representative of a given sector. Several one-to-one interviews are then conducted with the selected organisations. Questionnaires are sent to all the leading companies on an annual basis. The information collected is then verified by an expert in the particular sector using a system of counterchecks to guarantee that the information is entirely reliable and consistent. The process is then completed using Cerved Group's proprietary information about Italian enterprises. All Competitors reports also include details concerning the strategies and performances of the leading companies in each sector. Wherever no specific source is indicated, the information published in these reports can be assumed to have been taken from Cerved Group's proprietary information bank. Coverage of any sector in Competitors products may be used in company presentations or in training courses on the subject. www.databank.it SECTOR DESCRIPTION Scope The lighting sector includes all light fixtures and lighting systems: lamps, ceiling lights and chandeliers, ornamental lamps and functional lighting systems for indoors and outdoors. The sector can be further defined as comprising only finished lighting fixtures and systems, including technical devices that can modify the distribution of a flow of light (e.g. reflectors, diffusers and refractors) as well as electric and electronic components that constitute an integral part of such devices. • Product technology: The fixtures hold various sorts of light sources in place; they can be made using a variety of different techniques and using different materials - metals, plastic, glass, fabrics, wood, paper and others. • Function: The primary function is to provide light to the immediate surroundings in which the fixture is installed, whether this is inside a building or outdoors; a secondary function is as an ornamental or decorative item of furniture. • Client categories: Direct clients: wholesalers and purchasing groups, installers, specialty shops and lighting product centres, furniture stores, hardware stores and modern distribution networks. Designers and drafters also play an important role in the sector even if they do not market the products themselves. End clients: private-sector consumers of domestic (indoor and outdoor) lighting; public bodies and private companies for indoor/outdoor lighting of offices, hotels, shops and restaurants, hospitals and other public buildings, airports, museums, entertainment events and emergency lighting needs. Segments Product segments in this sector overlap considerably in terms of both technology and function. By function, the sector can largely be broken down into four business areas: • Indoor lighting: fixtures and systems installed inside buildings. Aesthetic properties and technical specifications of products vary greatly within this business area, which can be segmented as follows: service sector: wide range of structural lighting products to light offices, shopping centres, museums and the like; these products serve mainly a functional purpose, but high-end products are crafted with particular attention to aesthetic design; decorative/residential: fixtures generally installed in homes, offices or public buildings that serve to furnish rooms and must meet aesthetic requirements, from basic traditional lamps to more modern designer and highly sought-after avant-garde models; industrial: lighting fixtures and systems with a solely utilitarian function to light factories, warehouses of shopping centres and other similar large indoor spaces; these products must meet precise resistance and impermeability specifications. • Outdoor lighting: these products also vary greatly based on the context in which they are installed, and are often designed specifically to serve precise functions; this business are can be segmented as follows: lighting for parks and other public spaces: again, technical, structural and aesthetic specifications vary in this category composed of lights for public urban spaces, parks, gardens, outdoor areas of private residences and exteriors of complex architectural works; www.databank.it lighting for roads and other large open areas: fixtures for roads and motorways, tunnels, car parks, exteriors of industrial zones, airports, open-air sport facilities, bus and train station platforms, etc.; this segment includes floodlights for various applications such as illumination of building façades. • Emergency lighting: safety and security: lights intended to be on when the main lighting system is switched off, in both public and private buildings, such as lights indicating emergency exits; backup lighting systems: to be used as alternative lighting in the event of a malfunction of the main lighting system, so as to enable activity to continue; light fixtures equipped with emergency kits (inverters), so as to allow even fixtures not originally designed as emergency lights to be used as such; this type of product is excluded from the scope of emergency lighting for the purpose of the present report. • Stage lighting: various types of products used by entertainment industry professionals to obtain coloured lights and optical effects for concerts, plays and other performances in both outdoor venues and indoor theatres, auditoriums and television and film studios; the structural component of these products, which may be for external use, involves applying coloured lights using a remote colour-changer. For the purpose of this report, video projectors (for television and filmmaking) will not be included in this business area. The present report will also cover LED lighting, a product category that extends across all business areas and segments in the sector. Light fixtures using this type of light source will be subdivided into two main categories: • Indoor LED lighting: LED lighting fixtures and systems installed indoors, for emergency purposes or in stage design, as these products are typically used in indoor contexts; • Outdoor LED lighting: fixtures installed outdoors (along roads, in parks and other public spaces, or to light up the façades of buildings) that function using LED bulbs. The following types of products are not considered part of the sector: • light bulbs/sources (incandescent, halogen, fluorescent, neon lights, etc.); • single components of light fixtures, unless they can be considered an integral portion of the finished lighting product (for example: beams, shafts and legs, as well as other parts made of glass, metal, ceramics, textiles or other materials); • shop signs (e.g. neon signs) and holiday lights; • light signals other than emergency lighting; • battery-operated torches; • headlights and taillights for automobiles, trains, aircraft and other moving vehicles. www.databank.it LIST OF COMPANIES ANALYSED 3F FILIPPI S.P.A. A.T.S. ELETTRONICA S.r.l. A.V. MAZZEGA S.r.l. AEC ILLUMINAZIONE S.r.l. ALBANI ELECTRIC LAMPS S.P.A. ALDABRA S.R.L. ALLUM S.r.l. AMLUX S.r.l. ANDROMEDA INTERNATIONAL S.r.l. ARCLUCE S.P.A. ARENA LUCI S.R.L. ARES S.r.l. ARRI ITALIA S.r.l. ARTEMIDE GROUP S.P.A. ATENA LUX S.r.l. AUDIO LINK S.r.l. AUGENTI GROUP S.P.A. BAROVIER & TOSO VETRERIE ARTISTICHE RIUNITE S.r.l. BEGHELLI S.P.A. BELFIORE S.r.l. BO LUCE ILLUMINAZIONE S.r.l. CA' BELLI4U S.R.L. CARECA ITALIA S.P.A. CASSINA S.P.A. CASTALDI LIGHTING S.r.l. CINI E NILS S.r.l. CIVIC S.r.l. CLAY PAKY S.P.A. COEMAR LIGHTING S.r.l. COOPER CSA S.r.l. CREE EUROPE S.r.l. D.L.D. ELETTRONICA S.r.l. D.T.S. ILLUMINAZIONE S.r.l. DANESE S.R.L. DE MAJO ILLUMINAZIONE S.R.L. DE.MA.FIN. S.P.A. DELTA LIGHT ITALIA S.r.l. DGA S.R.L. DISANO ILLUMINAZIONE S.P.A. DOMINO SISTEMI S.R.L. EGLO ITALIANA S.r.l. EGOLUCE S.r.l. www.databank.it ELTEK FIBRE OTTICHE S.R.L. ERCO ILLUMINAZIONE S.r.l. ESSE CI S.r.l. ETABETA ELECTRONICS S.r.l. EWO S.R.L. FABAS LUCE S.P.A. FABBIAN ILLUMINAZIONE S.P.A. FAEBER LIGHTING SYSTEM S.P.A. FAEL S.P.A. FIVEP S.P.A. FLOS S.P.A. FONTANAARTE S.P.A. FORMA E FUNZIONE S.r.l. FOS NOVA S.r.l. FOSCARINI S.r.l. G.C. ILLUMINATION SISTEMI DI ILLUMINAZIONE TECNICA S.r.l. GE LIGHTING S.r.l. GEWISS S.P.A. GHIDINI LIGHTING S.R.L. GHIDINI MMOBILIARE S.r.l. GOCCIA ILLUMINAZIONE S.r.l. GRIVEN S.r.l. GRUPPO ROSTIROLLA S.R.L. HAVELLS SYLVANIA ITALY S.P.A. I.B.T. LIGHTING S.P.A. IDEALLUX S.r.l. IGUZZINI ILLUMINAZIONE S.P.A. ILLUMINAZIONE ARREDAMENTI BANCI FIRENZE S.R.L. ILTI LUCE S.r.l. IMOON S.R.L. ITALAMP S.r.l. IVELA S.P.A. L&L LUCE&LIGHT S.R.L. L. & S. S.p.A. LA FILOMETALLICA S.r.l. LA MURRINA S.r.l. LAM S.r.l. LAMP INTERNATIONAL S.R.L. LAMPLAST FINANZIARIA S.P.A. LANZINI E C. S.r.l. LEG ILLUMINATION S.r.l. LEUCI S.P.A. ELESOLUTIONS S.R.L. LEUCOS S.P.A. LIGHT SOLUTIONS S.R.L. LINEA LIGHT S.R.L. LINERGY S.r.l. LOMBARDO S.P.A. LUCI DELLA RIBALTA S.r.l. LUCITALIA MILANO S.R.L. LUMINA ITALIA S.r.l. LUXIT ITALIANA S.R.L. MARECO LUCE S.r.l. MARINO CRISTAL S.R.L. MARTINELLI LUCE S.P.A. MARTINI S.P.A. MECHINI S.r.l. METAL SPOT S.P.A. METALMEK ILLUMINAZIONE S.r.l. MIZAR S.r.l. MOLPASS S.r.l. MUSIC & LIGHTS S.r.l. NERI S.P.A. NIBA ILLUMINAZIONE S.r.l. NOBILE S.P.A. NOVALUX S.r.l. O LUCE S.r.l. OSRAM S.P.A. OTM S.r.l. P.U.K. ILLUMINAZIONE S.r.l. PABER S.r.l. PALI ITALIA S.P.A. PALLUCCO S.R.L. PAN INTERNATIONAL S.R.L. PENTA S.r.l. PERFORMANCE IN LIGHTING S.P.A. PERFORMANCE INVESTMENTS S.P.A. PHILIPS S.P.A. www.databank.it LEUCOS GROUP S.P.A. PLEXIFORM S.P.A. PRANDINA S.r.l. PROEL S.P.A. PROGRAMMI & SISTEMI LUCE S.r.l. QUATTROBI S.r.l. REER S.P.A. REGENT ILLUMINAZIONE S.R.L. REGGIANI S.P.A. ROBE MULTIMEDIA S.R.L. ROSSINI ILLUMINAZIONE S.r.l. ROTALIANA S.r.l. SBP S.P.A. SCHNEIDER ELECTRIC INDUSTRIE ITALIA S.P.A. SCHREDER S.P.A. SIDE S.P.A. SIMES S.P.A. SOVIL S.R.L. SPOTLIGHT S.r.l. STATUS S.R.L. STUDIO DUE LIGHT S.r.l. SURYA S.P.A. TARGETTI SANKEY S.P.A. TECLUMEN S.r.l. TEC-MAR S.r.l. TEKNO LIT FLAVEN S.R.L. TERZANI S.R.L. THORN LIGHTING S.r.l. TRE CI LUCE S.n.c. TRE TI S.P.A. TRILUX ITALIA S.r.l. VENINI S.P.A. VIABIZZUNO S.r.l. ZONCA S.P.A. ZUMTOBEL ILLUMINAZIONE S.r.l. CONTENTS LIST OF COMPANIES ANALYSED 1. INTRODUCTION TO METHODOLOGY 2. SECTOR DESCRIPTION 2.1. Scope 2.2. Segments 3. EXECUTIVE SUMMARY 3.1. Key sector data 3.2. Supply and demand trends 3.3. Market leaders 3.4. Business strategies 4. SECTOR ENVIRONMENT 4.1. Sector data 4.2. Competitive forces 4.3. Notable recent events and developments 5. DEMAND ANALYSIS 6. SUPPLY ANALYSIS 6.1. Key characteristics 6.2. Sector financials 7. COMPETITIVE SCENARIO 7.1. Types of operators 7.2. Ranking of companies 7.3. Competitive performances by segment 7.3.1. Market share 7.3.2. Share of production 7.3.3. Share of export 8. STRATEGIES OBSERVED 8.1. Strategic map of operators 8.2. Winning strategies 9. OPPORTUNITIES AND THREATS CONNECTED PRODUCTS AND SERVICES CONTACT COPYRIGHT www.databank.it