Modulo ARGOMENTI Approfondimenti correlati 03

ISTITUTO D’ISTRUZIONE SUPERIORE “SILVIO CECCATO”
MONTECCHIO MAGGIORE (VI)
SEDE PRINCIPALE: ITE – PIAZZALE COLLODI, 1
PROGRAMMA DI LINGUA INGLESE
Insegnante: Bolzon Cristina
A.S. 2015-2016
Classe:5^ A S.I.A. (Sistemi Informativi Aziendali - ITE)
Testi adottati:
 - Smith A., “Best Commercial Practice”, ed. ELI
 “Grammar Files - Blue Edition”, ed. Trinity Whitebridge
Argomenti svolti:
Modulo
03 - Marketing
and Advertising
04 – International
Trade
05 – Transport
and Insurance
06 – Banking and
Finance
ARGOMENTI
THEORY:
 Marketing
 Advertising
PRACTICE:
 Features of an Advert
 Analysing an advert
THEORY:
 Importing and Exporting
 Incoterms
 Trade organisations
PRACTICE (RIPASSO):
 Enquiries
 Replies to enquiries
THEORY:
 Types of transport
 Transport documents
 Invoices
 Insurance
PRACTICE (RIPASSO):
 Placing an order (ripasso)
 Replying to orders (ripasso)
 Modification / cancellation of an order
THEORY:
 Banking systems
 Central banks
 Banking services
 Methods of payment
 Finance
Approfondimenti correlati
 Creating a targeted ad: film
clips “What women want”
 Presentation: using colours to
create logos and brands
Testi di argomento economico o
di attualità:
 How e-bay sells everything
 The European Data Protection
Directive
 E-books versus paper books
 Banca Etica
 Big Brother at work may not
be so bad
 Can the EU overcome its rifts?
CULTURAL BACKGROUND
Contents
Dossier
01 Geography
01 History
04 –
Economy
05 –
Institutions
UK vs USA
Geography and climate

English-speaking world
Australia and New Zealand

Going Deeper
Global warming

Literature Corner
Wordsworth’s Romantic Nature

UK vs USA
British history in the 19th and 20th

century
American history in the 19th and 20th

century
English-speaking world
Colonisation in africa

Going Deeper
Gender equality

Literature Corner
Virginia Woolf and feminism

Approfondimenti correlati
 Walt Whitman and the
American “romantic” nature
(online worksheet)
 Film clip: Dead Poets’ Society
 BBC documentary: The
Queen's Longest Reign:
Elizabeth and Victoria (2015)
 The Victorian compromise
(online worksheet)
 Film clip: The Iron Lady
UK vs USA
UK Economy

US Economy

Adam Smith and John Keynes

Going Deeper
US banking crisis

Literature Corner
Arthur Miller and the American Dream

 Current economic situation in
the UK
 Current economic situation in
the USA
UK vs USA
The UK Political system and elections

The US Political system and elections

The Commonwealth and Canada

Literature Corner
Big Brother is watching you

 Presentation: 2016 elections in
the USA
 1984 Macintosh Superbowl ad
Montecchio Maggiore, 27 maggio 2016
L’insegnante
I rappresentanti di classe
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