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sharon
l. cobb
As a versatile graphic designer with extensive experience in publishing, advertising, marketing and
production design and with a strong track record of producing effective, results-oriented materials, I am
seeking a challenging, creative position where I can assist in the success of all business endeavors while
utilizing and expanding my skills.
c /206.755.1391 :: h/ 412.415.0460 :: website: www.sharoncobb-designer.com :: email: [email protected]
Skills:
Programs
& Equipment
• Proficient in use of:
Creative Suite/
InDesign,
QuarkXpress,
Photoshop, Illustrator,
and Acrobat
• Strong working
knowledge of:
Word, Excel, Outlook
and Entourage
• Proficient using
creative project
management systems
• Proficient using
ad tracking and
archiving systems
• Proficient using
workflow management
systems
• Proficient using
product database
systems to set up
product pages
• Proficient using
preflight software
Flightcheck, Badia Big
Picture and InSite
• Adept at using PC
platform
As a graphic
designer I believe
representing clients
is based on mutual
communication,
thorough research
and genuine
understanding.
Experience
n IN
Community Magazines
GRAPHIC DESIGNER: April 2011 – Present
Responsibilities:
• Design eight of 36 magazines for ICM which
encompasses western PA counties, cities, townships,
and school districts
• Design all editorial pages for magazines
• Design advertiser content pages
• Coordinate with editors, school district/municipal
liaison, and directly with school districts for content
and art
• Collaborate with editors and publisher on
magazine covers
• Design, revise and correct client ads
• Manage workflow to meet multiple tight deadlines
to ensure timely delivery of magazines to printer
• Responsible for sending pages to proofreader and
making necessary corrections
• Coordinate with office manager and ad coordinator
for sending ad proofs to sales reps
• Prepare electronic files for press
• Deliver, approve, and release magazine digital files
to the printer’s project management system
Accomplishments:
H Successfully coordinated upgrades to software for designers
H Designed Monroeville Arts Council pages which encouraged the Council to buy pages for quarterly announcements
and events
Temporary Positions: 2009-2011 (for details see page 2)
n
THERMO FISHER through AQUENT
GRAPHIC DESIGNER [TEMP]: January 2011
n
GIANT EAGLE through CALLOS COMPANIES
GRAPHIC DESIGNER [TEMP]: July 2010 — Sept. 2010
n THE
n
SAE INTERNATIONAL through AQUENT
graphic prod. artist [TEMP]: APRIL 2010
n
DICK’S SPORTING GOODS through AQUENT/VERTIS
graphic prod. artist [TEMP]: Sept. 2009 — Dec. 2009
SEATTLE TIMES NEWSPAPER
GRAPHIC DESIGNER: 1996 – 2008
Responsibilities:
• Lead designer on creative teams directing branding,
identity strategies, advertising and marketing
initiatives
• Conceptualized, researched and designed collateral
materials such as promotional pieces, brochures
and direct mail for advertising clients and as part
of marketing team
• Ensured creative solutions fulfilled strategic vision
and that all policies & procedures were followed
during design process
• Wrote creative briefs for creative team outlining
parameters for advertising campaigns
• Reviewed project specs with copywriter and
ad exec; also coordinated workflow with teams
• Wrote copy; performed image searches; researched
advertisers
• Acted as Art Director on photo shoots and
other projects
• Designed editorial pages for the newspaper
• Produced the Real Estate magazine section of the
newspaper
• Prepared proofs and ensured revisions were made
• Prepared and delivered projects to production
and digital imaging with clear instructions
• Performed press checks
• Tracked ads using document and workflow
management systems
• Communicated and coordinated with sales reps,
copywriters, designers and other departments
including Corporate Marketing, Online Media, and
Digital Imaging
• Assisted in coordinating production schedules
Accomplishments:
H Designed a consistent and identifiable look for the Washington State drugstore chain Bartell Drugs to establish and maintain
their branding goals in a highly competitive market; art directed photo shoots, created ad campaigns, flyers and postcards and
incorporated co-op opportunities with other businesses. This drove sales and increased advertising opportunities with them.
H Successfully raised the profile of the Snoqualmie Valley Hospital network by creating advertising and direct marketing
collateral to connect with — and inform — the community.
[ page 1 of 2: continued on following page ]
sharon
l. cobb
As a versatile graphic designer with extensive experience in publishing, advertising, marketing and
production design and with a strong track record of producing effective, results-oriented materials, I am
seeking a challenging, creative position where I can assist in the success of all business endeavors while
utilizing and expanding my skills.
c /206.755.1391 :: h/ 412.415.0460 :: website: www.sharoncobb-designer.com :: email: [email protected]
Skills: other
• Flexible while effectively
managing, organizing,
and prioritizing multiple
projects on deadline
• Extensive experience
performing efficiently in
fast-paced, high energy
environments
• Initiates, develops and
manages projects from
conception through to
prepress
• Self-starter with strong
time-management
abilities
• Strategic, creative thinker
with an eye for detail
• Thorough understanding
of branding and identity
• Thorough knowledge
of creative and print
processes
• Thorough knowledge
of production processes
including preparing and
releasing files
• Thorough understanding
of file construction
• Proficient at preparing
files for press and the web
• Proficient at proofing
materials and performing
press checks
• Patient, inquisitive and
calm in high pressure
situations
• Excellent communication,
listening and problemsolving skills
Helping a client
be successful —
conveying a message
to an audience and
Accomplishments, continued [Seattle Times]:
H Designed an effective 8-page branding piece for Fred Hutchinson Cancer Research Center to inform the public of the
work they were doing in the areas of patient care, research, health sciences and philanthropic endeavors.
H Awarded Advertising Design Person of the Year, Advertising Design Person of the Quarter and Advertising Support
Person of the Month.
Temporary positions: 2009-2011
n THERMO
FISHER through AQUENT: January 2011
GRAPHIC DESIGNER: Made corrections and added to sales catalog brochure; Checked and printed
proofs; Created and printed hi res pdfs; Added and deleted art, replaced copy, adjusted images.
n GIANT
EAGLE through CALLOS COMPANIES: July 2010 — Sept. 2010
GRAPHIC DESIGNER: Designed and made revisions to Giant Eagle’s existing branded designs for
signage, direct mail and other marketing and advertising products for its stores, gas stations and
mini-marts; Worked within the company’s project management system to proof, release and track jobs;
Adhered to targeted timelines and worked within a system of expected task-completion guidelines.
n SAE
INTERNATIONAL through AQUENT: APRIL 2010
graphic production artist: Worked with designers, graphic production specialists,and vendors
to ensure production of accurate files; Performed troubleshooting on design problems to ensure timely
delivery of quality design products; Designed, revised and proofed files for ads, email blasts, web
banners, signage and print products; Uploaded files to FTP sites for vendors and printers.
n DICK’S
SPORTING GOODS through AQUENT/VERTIS: Sept. 2009 — Dec. 2009
graphic production artist: Supported design, CRM and production processes for catalog,
print, direct mail and web; Tracked and completed changes to projects accurately and on deadline;
Prepared, collected and distributed files to departments and vendors through FTP sites and production
management systems; Created and adjusted file formats; Designed and revised ads, direct mail, email
blast, web banners, signage and other products; Employed self-motivation while working independently
and under tight deadlines.
other positions
Production coordinator at a small commuter newspaper publication; Production/design manager at a small
family owned business; Various temp positions from 2009—2011 in graphic and production design.
EDUCATION
• CHATTANOOGA STATE TECHNICAL COMMUNITY COLLEGE
Advertising Art
• CHATTANOOGA STATE TECHNICAL COMMUNITY COLLEGE
Electrical/Electronic Engineering Technology, A.S.
• MIDDLE TENNESSEE STATE UNIVERSITY
Aerospace Administration, B.S.
eliciting a response
— is the most
rewarding aspect of
what i do.
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