SCHOLASTIC CURRICULUM CURRICULUM VITAE

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alessandra c o .i t
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TIC M
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ART SCHOOL DIP
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Academic year 1
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STRATION (1988
LU
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LOMA
at Istituto Europ
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IED Milano - DIP
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Graphics/advert
vote 27/30.
di Design. Final
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CURRICULUM
From October 2005 to da VITAE
te
GRAPHIC ART DIRECTOR/G
RAPHIC DESIGNER, ILLUSTR
ATOR, CALLIGRAPHER
Experience gained at severa
l advertising offices allowed
me to develop
my expertise in various fields
and make use of a wide rang
e of working
techniques. Currently worki
ng as a graphic-designer, ca
lligrapher
and supervisor. My designs
reflect the particular care ta
ken in drawing
and studying alternative gr
aphic solutions for leaflets,
brochures, musical
booklets, labels, the graphic
elements of websites, invita
tions, greetings
cards, wedding invitations,
business cards, letterheads
, trademarks,
magazines etc. I work for ad
vertising agencies, publish
ers, writers, painters,
stuying textural elements,
logos and masthead titles,
also using hand-drawn
calligraphy which is then ins
erted into their graphic proje
cts.
I manage important custome
rs including the publishing
house DeAGOSTINI
and I have overseen the prod
uction of many collector’s ed
itions at the newsagent’s.
Recent works include: PRIM
I PIATTI&FANTASIA, LE FERR
ARI GRANTURISMO,
PATCHWORK, F2007, LA CA
SA DI BAMBOLE IN STILE GI
APPONESE.
Thanks to the large number
of visitors to my web site, I
have acquired
a Canadian customer: LA DO
LCEVITA DAY SPA SALON di
Kamloops,
British Columbia (www.lado
lcevitadayspa.com).
I also carry out artistic paint
ing projects of any size on
canvas as well as
on other supports, in acrylics
or mixed media in which co
lour and composition
may be complemented by ca
lligraphic elements and origi
nal text.
My first one-man show wa
s “Real Life” in Novara 2007
. I took part in an internatio
exhibition at “Hype Gallery”
nal
in Milan in November 2005
; at a collective Italian
calligraphers exhibition in Tu
rin at the National Library;
at an exhibition
commemorating the death
of an important Italian write
r called Cesare Pavese,
elaborating his texts; at a th
ree-man show entitled “3B
- Barocco Beck Brivio”;
at the “10th Premio Naziona
le d’Arte 2010 I received a
merit for my original
artistic work “Rescue”.
Future shows in the pipeline
include Bergamo, Milan, No
vara and abroad.
I work with Associazione Ar
tistico Culturale “Art Actio
n” in Novara
and for the 10th Premio Na
zionale d’Arte 2010 I worke
d as graphic designer
producing the exhibition ca
talogue, posters and press
releases.
INTERIOR DESIGN (surface
decoration)
For this particular activity I
have created some tablewa
re (dish sets, coffee sets, te
sets, platters), and also vase
a
s in several sizes, ceramic
tiles and other objects that
been shown at several shop
have
s and at the “Venti Corrent
i” Gallery, in Milan during 20
03.
TEACHING
I organize and oversee works
hops in tecnical colleges, Ar
t Institutes, schools
and publishing houses aim
ed at rediscovering hand-d
rawn graphic works
and the calligraphic sign. In
particular these workshops
are focused on placing comp
aided graphic production in
uter
their proper place as a supp
ort to an artist’s output
and not as the only source
of their creativity. The works
hops/laboratories are inten
for future graphic designers,
ded
illustrators as well as for ar
tistic professionals who wo
like to offer their clients ne
uld
w and alternative routes fo
r their projects.
alessandra
barocco
via G. Galilei 33
28100 Novara
cell 3358020223
cco.it
alex@alexbaro
cco.it
www.alexbaro