HISTORIC PIANO AND SOUND`S MUSEUM EUROPEAN MUSICAL

EUROPEAN
MUSICAL
ACADEMY
HISTORIC PIANO
AND SOUND’S
MUSEUM
MUSICIANS’
BOTTEGA
MUSICIANS’
LABORATORY
VILLA
DEI
MUSICI
International
Musical Pole
1-European Music is the paramount element of our millenarian history.
Thanks to its perfection of creation, its immutability of tradition and its
universality of language It’s considered Transversal Art.
The operating heart is the International Musical Pole, celebratory,
representative, contemplative and informative of
Our Musical Culture.
International
Musical Pole
In Fabriano
Marche Region, in
the middle of the
Italian peninsula.
MILAN
FLORENCE
VENICE
FABRIANO
ROME
Marche Region
Marche Region
Facing the Adriatic sea in the middle of Italy, with a little more of one
million and a half habitants and just one commune on four with more
than five thousand people, the Marche region has always been “Oriental
Entrance” of our Country.
It’s characterized by Appennini mountains’ presence that gently alight
through parallel valleys to the sea.
The region stands out thanks to its rare beauty and the historical presence
of prominent figures: Giacomo Leopardi, Raffaello, Giovan Battista
Pergolesi, Gioachino Rossini, Gaspare Spontini, Padre Matteo Ricci,
www.turismo.marche.it
Federico II and Gentile da Fabriano, all of them were born here in Marche
region.
Marches Region is considered the European capital of theatres , being
the region that counts the highest number of theatres. Italy is the
country that counts more theatres in the whole Europe.
www.fabrianoturismo.it
The city of
Fabriano
The city of
Fabriano
In the heart of Marches Region, beside the Appenini Mountains , it is one
of the most extended territory in Italy, rich of naturalistic beauties and
historical-artistic heritages: Fabriano.
Fabriano was born between two feudal castles, placed on top of two
hills divided by a tight valley created by the Giano River, since now called
Castellano.
Fabriano is placed in the last territorial edge of Ancona Province nearly
close to Umbria Region, it’s surrounded by green landscapes and an
uncontaminated nature that create a perfect mix between the place’
architecture and morphology.
Fabriano has been an important cultural pole, important for its ancient origins
and traditions that are still characterizing this territory. It’s expression of the
past, remote and recent, that can be seen inside environmental values, inside
the mutating vision of the landscape, inside the medieval and sixteenthcentury’s architectural features up to those of the rural constructions, inside
the silent appearance of the narrow streets far away from the noise, inside the
extreme friendliness of human relationships.
Fabriano is universally known as “City of Paper”.
It’s being evaluated as “Creative city” by UNESCO, which “Accademia dei
Musici” is an essential part of.
www.accademiadeimusici.it
San
Benedetto’s
Area
San
Benedetto’s
Area
Accademia dei Musici takes place in the historical San Benedetto’s area.
San Benedetto is an ancient abbey founded in 1244 by Saint Silvestro
Guzzolini, also known for having founded the namesake monastic order.
San Benedetto’s Abbey was born as hospice for the elderly people, after
the 1997’s earthquake it’s been renovated and now is the house of the
“Accademia dei Musici” and also hosts artistic and cultural events.
Musical
European
Academy
Stable Academy of
Historical Piano:
Piano interpretation
course for all the
musicians.
Associated with
“Conservatorio di
musica di Pesaro e
Perugia” - Director
Mr. Claudio Veneri unique in Italy.
Musical
European
Academy
Concerts
Master in concerts
education
Musicological and
Organological study
courses
Musical
European
Academy
Exhibitions
Ente Autonomo Palio
di San Giovanni Battista
...
Amat Percussioni Torino
Conferences
Music publishing
Strumenti Musicali Medievali
in Mostra
FabrianoMarcheItaly
Sandra
P. Rosemblum
Indiana University Press
Bloomington and
Indianapolis
Traduzione italiana di
Francesco Pareti
Prefazioni di
Malcolm Bilson
Prassi esecutive
nella musica pianistica
dell ’epoca classica
Principi teorici ed applicazioni pratiche
Collana Miroirs - I Volume
Libreria Musicale Italiana
Musical
European
Academy
Orchestral
Chamber Group
of original
instruments
It’s a Memorandum
of Understanding
created thanks to
the Master Claude
Lebet who provided
all the necessary
original stringed
instruments.
Claude Lebet
has his Atelier in
Rome - Campo
dei Fiori, and he
is one of the most
important experts
in construction
of stringed
instruments, of
their restoration
and related
Espertise (AON
- Interbroke of
Zurich, Lloyd’s.
Reserve British)
The fortepianist Malcolm Bilson, the first in the ‘80s who recorded for
the Arkiv (Deutsche Grammophon) the complete concertos for piano and
orchestra by Mozart, using a copy of Anton Walter 1795 (copy of the fortepiano
belonged to Mozart himself), he created the groundwork that moves the
interest from the Baroque music to the Nineteenth Century’s production.
Even today it remains largely foreign to classical concerts and recordings
production, pre-romantic and romantic on period instruments.
The Claudio Veneri’s collection includes authentic original pianos around
which building a small group of strings, woodwinds and percussion,
which tries to face this important “missing link”, with authors such as
Beethoven, Schubert, Schumann, Chopin, Brahms, Debussy...
Musical
European
Academy
Town Twinning between city of Fabriano and Riva del Garda (already
united by the paper production) through the “Musica Riva Festival” as a
complementary and educational revival of the event.
Prize “Accademia dei Musici” in the 2014 International Competition for
young opera singers “Riccardo Zandonai” at the Teatro Gentile di Fabriano.
“Accademia dei Musici” is a partner for the candidature
of the city ​​of Urbino in the European Capital of
Culture 2019
Musical
European
Academy
Musicians
Academy
No-Profit
Organization
…It was born from Caludio Veneri’s intuition of reviving the Music of the
Greatest Composers played with their original instruments, trying to recreate
the original music and melody as they used to listen to it in the past.
…It is based on the collection of “pianoforte” and “fortepiano” authentic
selected by Claudio Veneri and includes 26 original instruments (from
1790 to 1912), shown and/or restored in their structure and in their sonic
quality. There are instruments from the most influential and important
Schools of European Manufacturers of the era!
…It creates the activities of the European Academy of Music with:
• Show exhibition museum and Sound;
• Stable Academy of Historical Piano;
• Courses of studies in Musicology, Organology;
• New Technologies;
• Master in Performing Concert;
• Concerts, Competitions and Conventions;
• Study of Digital Recording and record label;
• Publishing House;
• Restoration Laboratory;
• Group Original Orchestral Chamber.
Renovation
Laboratory
Renovation
Laboratory
It’s dedicated to private (even institutions, conservatories, universities)
owners of old pianos.
It operates primarily under the “renovation of sound” through a , scientific,
artistic, musical, historical and technological craft work.
Inside the Lab the Historical Treaties on the Building of the piano are
followed and applied in all the practices: the research and its application
relate in particular to glues and natural treatments, as well as leather,
felt, wool, fabrics, types of wood, iron steel and brass harmonics,
materials and processes faithful to the originals, which are used today
by the “Accademia dei Musici” to bring to life these current “historical
heritage”!
“Accademia dei Musici” established the Census of Historical Pianos
which is the dynamic list for the consultation devoted primarily to pianists
and musicians for the use of an instrument in exhibitions, concerts,
recordings... including also small “home concerts” that instruments’
owners would enjoy directly from their homes.
Historical
Piano and
Sound’
Museum
Historical
Piano and
Sound’
Museum
Historical
Piano and
Sound’
Museum
Approaching the various “machines”, hearing them play and discovering
the features of construction you take part to the last run of the
Harpsichord (clavicembalo) and you can admire the image of the first
“Gravicembalo con Forte e con Piano” invented by Bartolomeo Cristofori.
Museum Tour
You’d be fascinated by the “Charles Arnoldi also called Trentino”, a small
piano (one of the 6 existing ones) built in 1790 for a child, and you would
listen to the executions of the famous “Sonatine by Clementi” on SquarePiano “Clementi & Co. London 1813 “... made on this type of instrument!
In the small concert hall you’ll meet Beethoven on the fortepiano “Johann
Schanz - Vienna 1810”, nicknamed “The Prince” and “The Stradivari” of
the Piano!
You’ll be shown “Fortipiano e Pianoforti” Joseph Böhm, Conrad Graf (the
piano by Beethoven and Schumann), the Italian Gabriele de Vero (only
copy of the World), Ignace Pleyel (Chopin’s piano), presented in suggestive
vintage living rooms, with music by Schubert, Schumann, Chopin, Liszt ...
up to the magnificent Bösendorfer in the “theater room” for the music of
Debussy, Ravel and Stravinsky.
Historical
Piano and
Sound’
Museum
This guided tour, that consists on authentic historical pianos and “live”
music performed by a concertist, becomes more complete thanks to
instructional- evocative images that refer to settings and furnishings,
sets, costumes and atmosphere of various ages...
Museum Tour
The “Claudio Veneri’s Collection” is the synthesis of 300 years
(1700/1900) of History of the Piano, characterized by 5 manufacturers
schools, Viennese, German, English, French, and Italian, which produced
the piano repertoire written by the great composers:
Carl Philipp Emanuel Bach, Johann Christian Bach, Franz Joseph Haydn,
Wolfgang Amadeus Mozart, Muzio Clementi, Ludwig van Beethoven,
Franz Schubert, Robert Schumann, Frederic Chopin, Franz Liszt,
Johannes Brahms, Claude Debussy, Maurice Ravel, Francis Poulenc, Igor
Stravinskij...
The “Claudio Veneri’s Collection” is composed by 26 pieces, crops selected
and retrieved in their own sonic personality by Claudio Veneri, concert
pianist, performer of repertoire on original instruments, Professor of the
Chair of Historical Piano at the Conservatory “Francesco Morlacchi” in
Perugia, unique in Italy.
Historical
Piano and
Sound’
Museum
Claudio Veneri’s
Collection
Historical
Piano and
Sound’
Museum
Claudio Veneri’s
Collection
Historical
Piano and
Sound’
Museum
Claudio Veneri’s
Collection
• Fortepiano Carlo Arnoldi said “Il Trentino” - Rome 1790
• Fortepiano Johann Schanz nº 24 - Wien 1810
• Square Piano Muzio Clementi & Co. - London 1813
• Fortepiano Franz Dorn - Wien 1815
• Square Piano Johann Schanz - Wien 1815
• Fortepiano Kirkman - London 1817
• Square Piano Late Clementi - Collard & Collard - London 1820
• Fortepiano Joseph Böhm nº 865 - Wien 1825
• Fortepiano Conrad Graf - Wien 1826
• Fortepiano Joseph Böhm - Wien 1830
• Fortepiano Robert Wornum - London 1835
• Square Piano Schiedmayer - Stuttgart 1836
• Fortepiano Josef Simon - Wien 1841
• Pianoforte Erard - Paris 1847
• Pianoforte Gabriele De Vero nº 81 - Naples 1850
• Pianoforte Erard - Paris 1851
• Pianoforte Josef Simon - Wien 1852
• Pianoforte Collard & Collard - London 1853
• Fortepiano Hermann Petersen - Copenhagen 1856
• Pianoforte Julius Blüthner - Leipzig 1861
• Pianoforte Ignace Pleyel - Paris 1865
• Pianino Ignace Pleyel - Paris 1890
• Queue Bösendorfer - Wien 1912
• Vertical Piano F. Colombo - Turin 1915
• Vertical Piano Yamaha Hamamatsu - 1934
• Vertical Piano F.I.P. Fabbrica Italiana Pianoforti - Turin 1935
Historical
Piano and
Sound’
Museum
Lonely Planet
Project
donation
Foundation:
Veneri’s brothers are: Claudio is a concert pianist and Valerio is an architect. They are the creators of the “Accademia dei
100% of Accademia
Musicale Europea
Musici” and the architects of the Musical Union and the Piano Museum and Historical Sound.
100% of Museo del
Pianoforte Storico e
del Suono
collection of original piano from 1700 to 1900, equipment, furnishings, plannings, agreements with national and international
Claudio and Valerio have created all of this contributing with personal goods, professionalism, dedication and culture: a
institutions, protocols with professors, musicians and artists of the World of Culture and Music.
The artistic, historic, cultural heritage of this operation is incalculable, greatly surpassing the intrinsic values​​, of the individual
40% of Bottega dei
Musici
components.
40% of Laboratorio
dei Musici
To ensure the right continuation of their great work in the future, the Veneri’s Brothers are looking for the most appropriate
Institution to entrust their creation to. An Institution that can conduct and lead the “Accademia dei Musici” and the Piano
42% of Villa dei Musici
Museum and Historical Sound in the right way.
50% of building Villa
dei Musici
Starting to work today in according to a future donation of the project, which will be finalized at the time of their demise,
Veneri’s brothers require adequate assistance for the optimal management of the “Accademia dei Musici” and its museum,
but especially for the completion of projects as “Bottega dei Musici” , Laboratory of Musicians and “Villa dei Musici”,
complementing the International Music Pole.
Pianos
Factory and
harpsichords
in copy
1) Mietke 1700:
the harpsichord by
Johann Sebastian
Bach (I manual)
2) Mietke 1700:
the harpsichord by
Johann Sebastian
Bach (II manuals)
1-2
3
4
5
3) Conrad Graf
1820: the piano
by Ludwig Van
Beethoven
4) Anton Walter
1795: the piano by
Wolfgang Amadeus
Mozart
5) Walter & Sons
1820: the square
piano by Franz
Schubert
Pianos
Factory and
harpsichords
in copy
6) Spinetta Johann
H. Silbermann 1776
6
Pianos
Factory and
harpsichords
in copy
The factory produces 6 types of instruments, Milestones in the History of
the Piano.
The production of these copies carries the uniqueness, at the National
level, achieving high quality in each area for a cost competitive product on
the market, with rapid production and delivery.
“Accademia dei Musici” is the organ that, through its Technical-ArtisticScientific Direction, their collaborators, scholars experts organology (the
science that studies the history and the technological evolution of musical
instruments), of technique and music, emphasizes all the products and
provides them with warranty certificates and historical and technical tabs.
This product is dedicated to all pianists, who already own a modern
piano and want to dedicate themselves to the depth study of the classical
repertoire on instruments from that era. It makes popular this “side
market” so far reserved only to wealthy devotees.
The “Bottega dei Musici” project collaborates with business partners who
can bring real and personal property and capitals.
Actually the manager of the Company is the figure required for the plant
design, operation, business strategy, management and research of the
affirmation and success of the enterprise.
“Bottega dei
Musici” Project
Social economic framework
Headquarter acquisition
(industrial warehouse)
Lease
Reconversion and
headquarter arrangement
By the property
Equipment, machinery,
materials, furnishings
€ 250.000
Workforce
Annual Production
Revenues
Business Plan attached
Markets
Specific Knowledge
Entrepreneur
1st year € 20.000
2nd year € 40.000
3rd year € 50.000
10 > 15 workers
70 / 100 Pianos
€ 750.000 / € 1.100.000
Europe / Asia / USA
Partner 40% Accademia dei Musici
Partner 60%
Oriented
commercial
activity about
the restoration
of the original
historical
Pianos
Oriented
commercial
activity about
the restoration
of the original
historical
Pianos
The Musicians Laboratory deals with the recovery of the original historical
pianos, which, with a highly philological restoration, they can be returned to
their original condition. Must not forget that these instruments are considered
real “State of Art” thank to their quality production and only time and poor
storage conditions can prevent them to play.
The right restoration allows you to recover a percentage of 90/100% of their
original, sonic, aesthetic and artistic qualities.
The market, especially abroad, would take advantage about those valuable
tools of magnificent beauty (for amateurs, for lovers of art objects and
musicians), also because they are a great economic heritage.
This lab relies on collaborations with several specialized centers for the
supply of tools, lately released in the market, and fully recovered.
Innovation is represented by a “finished product”, restored to its original
“concert” condition and fully functional, recovered in its vital functions through
an aesthetic and sonic philological restoration according to historical texts and
following the rules of the ancient practices.
Teaching
and Training
Activity
Teaching
and Training
Activity
The teaching activity consists in two separate sections: Restoration School
and School for Tuners.
The School of Restoration is in charge of craftsmen teachings concerning
techniques, history and art of the ancient pianos.
Through the studying of historical sources and ancient Treaties,
the laboratory follows all the instructions that characterized the
manufacturing accomplishments of the time, creating a valuable and
unique “reservoir” of information.
The School of Restoration teaches methods and techniques by using its
traditional and historical knowledge.
The School for Tuners deals mainly with modern instruments and teaches
all the practices of repairing, maintenance and tuning of the piano. All the
students have accommodations for a total “immersion” in their study /
activity.
Chosen site
Musicians
Laboratory
Project
Social economic framework
Headquarter acquisition
(industrial warehouse)
Lease
Reconversion and
headquarter arrangement
By the property
Equipment, machinery,
materials, furnishings
€ 100.000
Workforce
Annual Production
Revenues
Business Plan attached
Markets
Specific Knowledge
Entrepreneur
1st year € 20.000
2nd year € 40.000
3rd year € 50.000
5 > 10 workers
20 > 35 Pianos
2 > 4 Courses
€ 500.000 / € 900.000
Europe / Asia / USA
Partner 40% Accademia dei Musici
Partner 60%
Villa dei
Musici
Accommodation
for artists,
musicians and
privates
Villa dei
Musici
Accommodation
for artists,
musicians and
privates
Villa dei
Musici
Accommodation
for artists,
musicians and
privates
”Villa dei Musici” ‘s accommodations are the real innovation compared to
all other facilities dedicated to hospitality, as it is divided into two distinct
levels of structure.
The first level of accommodation is dedicated to young musicians from
all the countries, enrolled in educational and artistic activities of the
”Accademia dei Musici”. They will be free guests inside the “Villa dei
Musici”’s facility. Artists-guest musicians will perform in the salons of
“Villa dei Musici”, being invited by the Direction.
The second level of accommodation is reserved for paying guests, tourists
that are willing to experience an artistic-thematic trip.
Tourists music fans, scholars, connoisseurs, critics, amateurs, will find
“Villa dei Musici” a pure and refined hospitality home, surrounded by the
wonderful atmosphere of “living with the artists” the joy of experiencing
music with them... dedicated only to them.
Villa dei
Musici
Accommodation
for artists,
musicians and
privates
Villa dei
Musici
Accommodation
for artists,
musicians and
privates
Progetto Villa
dei Musici
Social economic framework
Headquarter acquisition
(historic house)
Purchase € 6.000.000
Reconversion and
headquarter arrangement
€ 75.000
Equipment, machinery,
materials, furnishings
€ 325.000
Workforce
Annual Production
(guests presence)
Revenues
Business Plan attached
Markets
Specific Knowledge
50% Accademia dei Musici
50% Entrepreneur
10 > 16 workers
1500 > 3000
€ 1.200.000
Internazionale
Partner 42% Accademia dei Musici
Entrepreneur X
Partner 48%
Entrepreneur Y
Partner 10%
www.unisign.it
www.accademiadeimusici.it
Valerio Veneri Architetto
EUROPEAN
MUSICAL
ACADEMY
HISTORIC PIANO
AND SOUND’S
MUSEUM
MUSICIANS’
BOTTEGA
MUSICIANS’
LABORATORY
VILLA
DEI
MUSICI