portfolio - edoardovigna.com

Transcript

portfolio - edoardovigna.com
Gr a p hic De s ign
P ORTF OLIO
[
works by
]
Ed oa r d o Vigna
EDOARDO VIGNA_GRAPHIC DESIGNER
Born in Rome on April 12th 1992, I studied in a scientific oriented high school
in Italy, graduating in 2010. I have always been fond of fantastic movies, great
videogames, comic books, travels: anything that animated my mind. Ever since I
was a child I have had a keen creativity that I expressed through drawings first,
and graphic designs afterwards.
In 2011 I enrolled at Istituto Europeo di Design (European Design Institute)
choosing graphic design as course of study, the subject that closely met my
skills and creative thought, finally graduating in 2014 with the highest honors.
Three moths later I started an internship as junior graphic designer at
typographic company Graf Italia Srl in Rome: I learned how to use printing
techniques, different types of paper and pantone color properties; how to
carefully set projects for special procedures and realized brand identities for
hotels and restaurants.
In 2015 I became an intern at tv news corporation Sky Tg24, owned by Sky Italia
(part of Sky Plc), becoming regular graphic designer after six months. Working
with the continuous streaming news was very challenging and stimulating, the
times were limited and everything had to be accurate and eligible for the audience.
The department mostly produced detailed maps, infographics (sometimes
animated) and composite images in order to enrich the channel database and
produce resources for the journalists to use.
6
editorial
graphics
38
brand
identity
74
advertising
CONTACTS
about
[email protected]
cell_+39 327 8370960
web_edoardovigna.com
facebook_edo.vigna
twitter_@edo_vi
behance_edo v
90
index
interface
design
110
infographics
128
tv channel
identity
8
editorial graphics
projects
* are school projects
Journey to
the Center
of the Earth*
28
Cinitalia
magazine*
9
LINEA AURA COLLECTION
Journey
to the Center
of the Earth
intro
This editorial assignment was my graduation project for the
graphic design class at IED. Commissioned by Armando Curcio
Editore, it required the design of a volume for the “Linea Aurea”
collection. This work commemorated, through a reissue, the
very first pubblication of one of the greatest adventure novels of
all time: Journey to the Center of the Earth, by the visionary and
acclaimed french writer Jules Verne.
The author is considered the father of XX century science fiction
and of the “lost world” genre. Printing of the volume would be
limited at 499 tomes and sold only by reservation. The target is
high profile users, age from 40 to 60: people who already know
and love the book and the author and want to rediscover one
of the most famous and translated fantasy novels in the world,
revamped with a modern and elegant design, making the book a
prestigious and collectible item.
The tome had to have an editorial style that understood the
classical antiquity and importance of the work, a legacy that is
part of the global narrative.
10
Editorial graphics_Project 1: Journey to the Center of the Earth
AN ADVENTURE JOURNAL
The design of the book was first based on the concept of a
journal: recreating notes, hand-drawn illustrations, real objects,
photographs, all using a visual style close to the XX century (year
of the writing and pubblication of the book, and also where the
fiction takes place), as if everything was really reported by the
main character of the narration, the young Axel. The page layout is
based on scientific magazines of that time in the lines, typefaces,
grid structure, subtitles and notes.
Graphic illustrations of the book’s characters and places serve as
an introduction to the novel, in a steampunk style, and are sided
with a short description of the rapresented subjects. The cover
is in the same style of the illustrations; the typefaces, the glyphs
and the ribbon are also from the Victorian age.
11
12
Editorial graphics_Project 1: Journey to the Center of the Earth
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14
Editorial graphics_Project 1: Journey to the Center of the Earth
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16
Editorial graphics_Project 1: Journey to the Center of the Earth
COLLAGE BOOK
The second style is the one that was accepted and translated into
the final project, and was developed in teamwork. It is based on
the collage technique for the opening images of some chapters
(designed by one of the other teammates), while the page layout
is the same as the first design, but rearranged to make it more
contemporary and light.
The collage, a technique of art production that significantly rose
in the early 20th century, reconnects to the historic and classical
feeling of the book.
In the chapters where the characters travel a map is shown, based
on two major locations: the surface of the Earth, limited to Europe,
and the center of the Earth. In this case, having to rapresent a
fictional place born from Verne’s fantasy, the map is drawn from
scratch. The Europe map is based on real topographies of that
time, made less outdated with graphical depictions. The map
doesn’t appear in its whole, but is enlarged end centered on the
place, moving around tracking the character’s adventure.
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Editorial graphics_Project 1: Journey to the Center of the Earth
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20
Editorial graphics_Project 1: Journey to the Center of the Earth
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Editorial graphics_Project 1: Journey to the Center of the Earth
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Ecco la mascella inferiore del
medioevo
daga
LETTERING & COLLAGE
D I N OT HE R I U M
NAL
E
arma
ESSERE STATO
SE NON DEL PIÙ
m e gaterio
n punto brillare all’estre
mità
Vidi u mila piedi,
si tre
Lunedì 1° Luglio:
C RO N O M ET RO :
go
un
Ore 8:17 minuti
qua
va in un giga
di
asforma
ntes
bo
si tr
co c
tu
he
c
an
no
ch
i
pherkad
γ
del mattino.
η
β
BAROMETRO
kochab
ζ
ε
Pollici 29,7 linee 42.
yildun
E ra
α
te
ll a
p ri
va
.
as
E ST - S UD - E ST
Termometro: 6°.
δ
polaris
un
DIREZIONE:
Ecco un
femore
che non può
grande di questi animali, del
spagna
.
ale
Other typical elements are notes and boxes. The notes are the
same as the original script from Jules Verne and use a classic
style based on old books; the boxes are added to deepen various
peculiar objects or concepts that Verne cites during the narration.
PUG
SA K N USSE M M
Ecco i molari del
URA
di o
gni
e, s
sc i n til
econ
re
Another category is based on the opening chapters’ collage, using
the same structure, textures and typefaces. They refer to objects
or events of the narration, often written next to the subject. The
shapes and color range are the same for every artwork.
CINT
RUNE
The visual elements in the novel have different graphic styles.
One is characterized by lettering works together with one or more
pictures in black and white; the typefaces, glyphs, images and
textures are still based on the XX century.
MASTODONTE
di
qu
el
l
22
lio,
d o i m i e i c a l c o li ,
d o v ev a e s s r e ß d e l l ’ O r
e
sa
Mi
no
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Editorial graphics_Project 1: Journey to the Center of the Earth
25
26
Editorial graphics_Project 1: Journey to the Center of the Earth
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29
CHINA-ITALY MAGAZINE
Cinitalia magazine
intro
This fictional paper magazine is about the cultural meeting
between China and Italy. The various articles develop several
topics and are divided into sections. The editorial project has
a stylish, neat and contemporary tone. An artwork opens
each article and other visual elements enrich the reading. The
articles are both in Italian and Chinese (both simulated).
The logotype in Italian uses a realaborated typefaces that reminds
of the chinese ideograms and brush drawings. The Chinese
logotype stands on a side strap based on a chinese bookmark, on
which the nuber of the magazine also appears.
The back cover reproduces the articles’ topics using a texture
basend on the inside artworks. For each section a pictogram was
drawn based on a single element from the opening picture.
30
Editorial graphics_Project 2: Cinitalia magazine
31
Grafica editoriale_Progetto 2: Cinitalia
33
Grafica editoriale_Progetto 2: Cinitalia
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Grafica editoriale_Progetto 2: Cinitalia
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40
Mextrà*
* are school projects
brand itentity
40
projects
Romeo
40
Grand Hotel
Palace
41
EXTRA-MISTRÀ
The design brief was to develop the brand identity for the new
mistrà produced by fictional winery Distilleria Ferraro SpA: Mextrà.
The anisette liquor in Italy is perceived as something from old
times, being a product of the rural tradition, and also thanks to the
current graphic designs, rather dated and traditionalist.
The winery wants to revive the liquor using a decisive and
contemporary comunication to appeal younger people and widen
the target audience. The label, bottle, packaging and advertising
must make Mextrà a succesful brand.
Mextrà
intro
The visual identity of the brand is essential, smart and elegant.
Iconic elements are the texture, the hexagonal shape and the
pictograms and colors associated with three different flavours
(classic aniseed, coffee and mint) that differenciate the bottles
and the packaging.
The communication is based on the typeface, texture, geometric
shapes and the azure color of the classic poduct alongside
evocative scenes of the liquor and settings where people may
drink it like parties, bars and refined nights.
42
Brand identity_Project 1: Mextrà
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9
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Brand identity_Project 1: Mextrà
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46
Brand identity_Project 1: Mextrà
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Brand identity_Project 1: Mextrà
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50
Brand identity_Project 1: Mextrà
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53
GRAND HOTEL PALACE - VIA VENETO, ROMA
The new brand identity of this historic Roman hotel was
commisioned to Graf Italia when The Leng’s Collection Hotels &
Resorts bought the building. They requested a new style that better
matched the history, elegance and sense of the hotel.
Grand Hotel
Palace
intro
The new logo gives a true historical meaning to the brand and
emphasize on the classicity and importance of the hotel: it is based
on the beautiful star-shaped design of Piazza del Campidoglio
projected by the grat Michelangelo, one of the most classic and
iconic monuments of the Eternal City.
The visual identity of the branded items is inspired by the splendid,
charming and majestic architecture of the building. The whole
style respects the elements and the atmosphere found inside every
room and lives perfectly within the surroundings.
The colors reflect the unique and characteristic furniture, such as
the particolare nuance of pink, the bright green, the glamorous
black and the sophisticated pearl grey; the typography and glyphs
take inspiration from the Art Nouveau and the sumptuous 20s, both
found in every corner of the hotel; the shapes, lines and structures
resemble that same style. The new identity matches the original
old decor and elegant structure, mantaining intact the artistic
value and original eclecticism of the Palace.
54
Brand identity_Project 2: Grand Hotel Palace
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56
Brand identity_Project 2: Grand Hotel Palace
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58
Brand identity_Project 2: Grand Hotel Palace
59
60
Brand identity_Project 2: Grand Hotel Palace
61
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Brand identity_Project 2: Grand Hotel Palace
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65
CHEF & BAKERY
Romeo
intro
This peculiar and unique restaurant and bakery is owned by
famous and awarded chef Christina Bowerman. The manager
asked Graf Italia to create a new visual identity, starting by
changing their old logotype. The new style had to be fresh, young,
contemporary and outright.
The concept idea was based on the eccentricity of the interior
design: bright colors, wood materials and strange shapes are the
elements that make the new brand identity.
66
Brand identity_Project 3: Romeo
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68
Brand identity_Project 3: Romeo
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70
Brand identity_Project 3: Romeo
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Brand identity_Project 3: Romeo
73
60
projects
Twizy*
* are school projects
advertising
68
Onyx*
68
Samsung*
77
UNIQUE URBAN CROSSER
Twizy
intro
The ATL campaign for Renault Twizy addresses people who are
tired of driving in the city but are afraid to switch to two-wheelers.
The challange is to appeal to those who want to freely move in
traffic with safety, comfort and respect for the environment. The
target audience is people aged 25-4, with a modern, urban and
sustainable lifestyle, curious of the new and with a unique style,
that want to stand out with not just any typical city car.
The concept is based on the ecologic properties of the vehicle:
using Twizy the world is greener, the city becomes beautiful
and comfortable. The headline is “The unique urban crosser” to
emphasize its quality and originality.
78
Advertising_Project 1: Twizy
79
81
Onyx
TAKE THE CHALLENGE
intro
The ATL campaign is for a new energy drink called Onyx: based
on tea, opposite the competition, that utilizes ingredients like
caffeine and taurine, it is less nocive.
The message is the essence of the product, a drink that
restores with natural essences, recharges energy and hightens
concentration. Right for every day end everyone who needs a
boost during the day.
The headline is “Take the challenge” and the payoff is “Naturaly
strong”, the mood ironic and smart.
82
Advertising_Project 2:
1: Twizy
Onyx
83
85
SURROUND YOUR SENSES
Samsung
intro
The ATL campaign is about the new tv Samsung UHD HU8500;
the comunication tells the engaging experience felt everytime
you watch a movie, sport events or a show on the new curved
television: a new vision with the tv of the future
The headline is “Surround your senses” and a bodycopy at the
bottom describes the product. The mood is institutional, emotive
and appealing; the concept is based on the stunning and beautiful
“Fata Morgana” mirage effect that occurs in nature where a
landscape is perfectly reflected upon a water surface, as if it is
mirrored, doubled.
86
Advertising_Project 3:
1: Twizy
Samsung
87
78
interface design
projects
* are school projects
Web design
86
Music app*
91
VIEDSIGN
Web design
intro
Showcasing my own website design. The project is roughly based
on this portfolio and my curriculum vitae: the flat colors, the
square shapes, the typefaces and the minimalism.
The sections are: home, works, about and contacts, each with
an animated logo at the top. The design reflects my style and is
essential and easy. It also works on smartphones and tablets.
92
Interface design_Project 1: Web design
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94
Interface design_Project 1: Web design
95
96
Interface design_Project 1: Web design
97
99
MUSE APP
Music App
intro
Graphic design of a tablet app based on famous British rock
band Muse. The layouts are all made in Photoshop, while the
final programming was done with Xcode with the aid of an app
developer. There are 7 pages: cover, home, discography, band
members bio and three mini-games utilizing the touch functions.
The cover shows the artworks from the band’s recorded albums,
touching on them changes the central image. The home redirects
to all the six pages. The discography is a scrolling page, and
tapping on the planets shows details about the albums and
singles released. The band members page uses the tap function
aswell to show informations about them. Two games also have
the tap-and-show, one is a drawing game.
100
Interface design_Project 2:
1: Web
Music
design
App
101
102
Interface design_Project 2: Music App
103
104
Interface design_Project 2: Music App
105
106
Interface design_Project 2: Music App
107
102
infographics
projects
* are school projects
Comics*
102
Sky Tg24
111
INFOGRAPHIC COMIC
Comics
intro
This infographic is about my history with comic books, one of my
great interests. I have listed and designed the most information
I could, from the chronology of comics to the movies based on
them to my favourite characters.
The layout resembles the grid used in most comic books, the
typefaces are the same and so are the baloons used.
Infographics_Project 1: Comics
113
storia del fumetto
1827
Histoire de M. Vieux
di Rodolphe Topffer
1932 Topolino della disney
1938 superman di Jerry Siegel e Joe Shuster
1896 Il primo baloon
1939
marvel comics
1940 bonelli
1940 the spirit
di will eisner
1896 Yellow Kid
di Coulton Waugh
1934 dc comics
fumetto
infografico
1961 fantastici quattro di stan lee e jack kirby
1962 fumetto nero italiano
(diabolik di Angela e Luciana Giussani)
1978
graphic novel con will eisner
(contratto con dio)
1986 dylan dog di Tiziano Sclavi
1980 zanardi di andrea pazienza
1986 dark horse comics
1998 panini comics
2009 disney compra la marvel
1993 vertigo
1994
marvel italia
2008
marvel cinematic universe
Uderzo
Il fumetto nel mondo
GENERi PRINCIPALi
maggiori case editrici
fumetto e satira
bonelli, panini comics, marvel italia
fumetto, graphic novel
marvel, dc comics, dark horse comics
fumetto, fumetto d’autore,
graphic novel
darguard, semic, glénat
manga
Shūeisha, Shogakukan, Kodansha
kishimoto, takahashi, oda,
kubo, toriyama
ranma, naruto, bleach,
one piece, dragon ball
€ 0
fumetto
americano
fumetto
d’autore
manga
graphic novel
prezzi medi.
6
9
12
15
TESTATe famose
pazienza, scalvi, manara,
altan, pratt
diabolik, dylan dog, tex,
corto maltese, alan ford
lee, eisner, kirby, schulz,
kane, mignola, miller
x-men, superman, batman,
sin city, spider-man
Goscinny, Satrapi, Collins,
Hergé, moore, morrison
the sandman, v per vendetta,
le avventure di tin tin, asterix
settimanale
mensile
bimensile
annuale
altro
4€
3,50€
15€
fumetti
graphic novel
manga
4,50€
12€
uscite medie.
designed by edoardo vigna
IL FUMETTO ED IO
L’interesse per i fumetti
nasce dal contatto
con realtà fantasiose,
diverse e stimolanti,
per cui cercavo storie
nuove e avvincenti.
autori
un anime in particolare:
neon genesis evangelion.
con la visione di anime
giapponesi si sviluppa
(tanto) la curiositÀ
verso i manga, la cui
lettura segna l’inizio
di questa passione.
fumetti/graphic novel/manga
x-men
grazie alla produzione
di film sui supereroi
dei fumetti, cresce
la voglia di conoscere
le altre avventure
di questi personaggi.
will eisner
Primo fumetto letto.
Primo fumetto
supereroi letto.
Primo MANGA letto.
anni in cui
le serie preferite
sono state lette.
topolino
paperinik
ic
vel
no
spiderman
ga
an
m
naruto
Alan moore
(1953-)
frank miller
neil gaiman
(1957)
(1960)
Fumettista britannico,
famoso anche tra gli autori
di fumetti grazie
soprattutto a opere
quali Watchmen, in cui
propone una nuova visione
del supereroe, cercando
di indagarne i vizi e le virtù,
di comprendere le implicazioni
delle loro azioni, e V for
Vendetta, con nuovi
personaggi sporchi e cattivi.
Fumettista americano,
Creatore della serie Sin
City, collaborando in seguiro
al suo adattamento
sul grande schermo, è noto
anche per aver portato
le atmosfere cupe ed adulte
nel mondo dei supereroi.
Famoso anche peril suo
batman de il Ritorno
del Cavaliere Oscuro,
e il romanzo grafico 300.
Fumettista e scrittore
britannico, ottiene
la consacrazione come
sceneggiatore di fumetti
grazie a the Sandman, noto
personaggio della linea
Vertigo, sotto-etichetta
della DC Comics. Gaiman ha
scritto anche romanzi,
come Stardust, e favole
e storie per l'infanzia,
tra cui Coraline.
Fumetti realizzati
Fumetti realizzati
Fumetti realizzati
Fumetti realizzati
Fumetti realizzati
molto belli i suoi
libri, e anche i film
basati su essi.
STRA-FAVORITI GLI X-MEN,
MOLTO MENO thor & co.
37%
kingdom hearts
42%
batman
sandman
1997
Jean grey
(x-men)
V
Kaworu Nagisa (evangelion)
(v per vendetta)
a.k.a.: Prigioniero della stanza 5
a.k.a.: fenice/ fenice nera/
a.k.a.: Fifth children/ Tabris/
XIII angelo
fenice bianca della corona
poteri: at-field, frutto della vita
affiliazione:
affiliazione:
/
(fenice nera)
Componente del gruppo originale
degli X-Men, dopo essersi fusa
con l’entità cosmica fenice,
creatrice di vita e portatrice
di morte, i suoi poteri si sono
elevati all’infinito.
marko
fumetti disegnati.
storia di come adam
e lilith divennero
i sovrani di paradiso
e inferno.
100
150
200
250
300
Numeri realizzati
0
50
275
100
150
200
250
un suicidio per chi conosce bene la
Numeri realizzati
300
0
50
75
100
150
200
250
61
film tratti da fumetti
conoscendoli bene,
ho detestato ogni film...
x-men
(x-men, x-men 2, x-men conflitto finale,
v per vendetta
I vendicatori
x-men le origini, x-men l’inizio)
(iron-man, iron-man 2, thor,
capitan america, l’incredibile hulk, the avengers)
Trama che potrebbe convincere chi si addentra
nel mondo dei mutanti per la prima volta tramite
il film, un suicidio per chi conosce bene il fumetto.
(saga)
Unico superstite di una serie
di esperimenti sugli umani
durante il regime dittatoriale
britannico del 2015, inizia
una ribellione contro il governo,
indossando la famosa maschera
di Guy Fawkes.
bruce wayne
(batman)
affiliazione:
Film capolavoro, trama ben fatta, personaggi
ben strutturati; nonostante si discosti in alcuni
punti dal fumetto, crea la stessa atmosfera.
Dei vari film convincente è solo il personaggio
di Iron-Man. La trama non rende granchè negli
altri, così come nel blockbuster corale.
/
Box
office
0
4 MILIARDI
2 MILIARDI
1.890.097.619 $
Box
office
0
4 MILIARDI
2 MILIARDI
132.511.035 $
Box
office
0
2 MILIARDI
4 MILIARDI
3.802.149.632 $
Il tredicesimo e ultimo angelo,
quello dell’apocalisse,
che avrebbe dovuto portare
all’ascesa degli angeli a divinità,
sceglie invece di salvare
l’umanità, sacrificandosi.
aria t’loak
(mass effect)
a.k.a.: /
a.k.a.: batman
a.k.a.: regina pirata di omega
razza: aliena (di wreath)
razza: umana
razza: aliena (asari)
poteri: magia
poteri: /
poteri: biotica
affiliazione:
affiliazione:
affiliazione:
Marko viene dalla luna di Landfall,
Wreath; è dotato di corna
e poteri magici. Era un soldato
che lottò nella rivolta contro
Landfall, venne fatto prigioniero
sul pianeta, ma fuggì con la
guardia Alana, con cui si sposò.
Bruce Wayne, il miliardario orfano,
decide di combattere il crimine
divenendo il giustiziere
mascherato, il cavaliere oscuro
Batman. numerosi i nemici,
come Joker e Poison Ivy,
e gli alleati, tra cui Robin e Batgirl.
Aria appartiene alla razza Asari,
la prima a scoprire i portali
galattici e a raggiungere la
cittadella. Dopo aver perso
la stazione Omega, richiese
assistenza al comandante
umano Shepard.
/
batman
(batman begins, il cavaliere oscuro,
sin city
superman
Bel film sugli “eroi” creati dal genio Frank Miller.
personaggi intriganti, episodi molto ben
sviluppati e coerenti al fumetto.
Film prossimamente in uscita, le aspettative
della critica e dei fan sono buone; tuttavia
il “primo” supereroe non sarà mai tra i miei favoriti.
(man of steel)
il cavaliere oscuro il ritorno)
Film capolavoro di Christopher nolan, crea un
nuovo batman usando magistralmente gli
elementi del fumetto. Joker da Oscar (sul serio).
Box
office
rivisitazione della favola
di cappuccetto rosso.
50
mondo dei mutanti per la prima volta
tramite il film,
poteri: forza e riflessi sovraumani
poteri: telepatia, telecinesi
leggendo numerosi
fumetti, È nata anche
una voglia di disegnarne
moltii personaggi
e varie storie.
0
(1989-1996 )
Uno dei manga di maggior
successo in giappone
(ma anche all’estero) Naruto è
la storia di un ragazzo che vive
in un’era in cui i ninja, le divinità,
i samurai e altre leggende
complessa
giapponesi
sono
reali.
e
straordinaria
storia
dei membri degli
Ottimi disegni, non
x-men.
particolarmente
marcati
considerandoli
scollegati
dalla serie
nel
classico stile manga, con
a
fumetti,
una trama
molto
intricata
tuttavia,
i primi
due film
e l’inizio si
e ben pensata, anch’esso con
salvano.
una lunga lista di personaggi.
trama che potrebbe convincere chi si
addentra nel
razza: angelo
razza: umana mutante (omega)
2013
dei propri. dal 2002
ad oggi ho disegnato
Numeri realizzati
the
naruto
sandman
(1999)
(1989-1996)
Acclamatissima graphic novel,
racconta la vita degli Eterni,
sette fratelli e sorelle
divini (Destino, Morte, Sogno,
Delirio, Desiderio, Distruzione,
Disperazione) e immortali, le
prime vere divinità, essendo
loro la personificazione dei
sentimenti umani. Ogni numero
ha dei disegnatori diversi, bella
caratteristica del fumetto,
oltre la splendida
sceneggiatura di Gaiman.
tra gli esseri più potenti
del multiverso marvel!
razza: umana
bleach
the sandman
(1963)
Fumetto molto complesso,
formato da più testate
diverse, racconta la vita
degli emarginati mutanti, alcuni
dei quali, gli X-Men, vogliono
proteggere l’umanità, ma anche
la propria razza. Dalle molteplici
tematiche, la bellezza
del fumetto sta proprio nella
sua ampiezza, con numerosi
protagonisti, ognuno dei quali
affronta sempre nuove,
straordinarie avventure.
dei generi.
21%
x-men
(1922-)
Fumettista americano,
una delle figure più
importanti della marvel,
per cui ha lavorato a lungo,
ha introdotto per la prima
volta personaggi di natura
complessa e con personalità
sfaccettate all'interno
dei comic book supereroistici.
Padre dei Fantastici 4,
dei Vendicatori,
degli X-Men, e molti altri.
PERSONAGGI
fantastici 4
stan lee
(1917-2005)
Fumettista americano,
considerato uno dei più
importanti autori di fumetti
di tutti i tempi, uno dei primi
disegnatori di graphic novel,
famosissimo per il fumetto
The Spirit, in cui
sperimenta nuovi modi
di narrare una storia, con
atmosfere tipiche dei thriller
o del noir, mescolandovi
anche l'umorismo e l'ironia.
percentuali
di lettura
inuyasha
gr
ap
h
fumetto
italiano
3
artisti famosi
i
tt
paese
fum
e
112
0
2 MILIARDI
4 MILIARDI
2.459.818.404 $
Box
office
0
2 MILIARDI
158.753.820 $
4 MILIARDI
Box
office
Epilogo del viaggio
di alice nel paese
delle meraviglie.
special guest-director:
quentin tarantino!
(per una scena di 4 minuti!)
0
2 MILIARDI
uscita: giugno 2013
4 MILIARDI
300
115
NEWS CHANNEL - SKY ITALIA
Sky Tg24
intro
Every news needs several elements in order to be complete,
explanatory, understandable, detailed, visually stunning. The
graphic projects all carry out the directions of the editorial office
and translate the informations into images.
The news channel follows a constant schedule, from press
reading to in-depth analysis of major reports, all of which need
graphic support. In case of big events (like elections, terrorist
attacks, death of important people) the schedule may be halted
and all the resources focus on the big news.
Usually the main news is told several times during the day and
has a “newsroom title”, a photo composition displayed behind the
news presenter; this can be detailed using the “skywall”, usually
infographics and/or images of the event displayed on a long
horizontal screen where the anchorman describes them detailing
the informations.
The main program is Sky Tg24 Afternoon, during which presenters
and guests address three/four news, all with graphic support.
Journalists can also freely ask for additional material, like
animated infographics, maps or typographic compositions in
order to enrich their work.
During my time at the channel I also followed the evolution and
change of the brand itself that resulted in a drastic change of the
graphic layout of all the projects.
116
Infographics_Project 2: Sky Tg24
Newsroom title layout.
117
Skywall layout.
118
Infographics_Project 2: Sky Tg24
Projects using the old style guide.
119
120
Infographics_Project 2: Sky Tg24
Projects using the new style guide.
121
122
Infographics_Project 2: Sky Tg24
Projects using the new style guide.
123
124
Infographics_Project 2: Sky Tg24
125
tv channel
identity
110
projects
* are school projects
Brand
animation*
129
FEMME POWER
_PROGETTO 1:
BRAND ANIMATION
intro
Brand identity of a superheroes channel centered around female
characters: a channel for strong women perfect for people who
love cult tv shows and movies that celebrate the action-woman.
The name of the channel is Femme Power and the payoff “When
the strenght is woman”. The “P” and the triangle (an ancient iconic
and universal symbol of femininity) the color red rapresenting
passion and girl-power and the heroine are the main elements of
the visual identity.
130
Tv channel identity: Brand animation
131
QUANDO LA FORZA É DONNA
IDENT
Tv channel identity_Progetto 1: Brand animation
133
OPEN E LOWER THIRD
END PAGE
BUMPER
BRAND ANIMATION